Halbertism #33

Wednesday, June 16, 2004

Tuesdays are the best day to run an ad in a newspaper.

That's when the newspaper will be the thinnest and your ad is most likely to be seen and read.

Sundays are the worst days. Big city Sunday newspapers sometimes (often) contain hundreds of pages. Sometimes I've had ads appear in Sunday newspapers and it took me almost an hour to find my own FULL page ad! And...

I Was Looking For It!