From:
North of Jewfish Creek
Monday, 8:54 a.m.
April 30, 2001
Dear Friend and Subscriber,
I am now going to write three words which, not
long ago, I would have almost bet my life I would never write
nor ever let come out of my mouth:
Bring Your Computer!
Can you believe it? I'm a guy who has a
reputation for throwing computers down elevator shafts and
into dumpsters. And, I believe my actions were correct when I
was behaving like this.
You see, I would ask an employee to give me the
Smith file. Instead of taking five seconds to open a metal
filing cabinet, grab the file and hand it to me, she would
spend 1-1/2 hours attempting to find that file which had been
impregnated (she said for efficiency reasons) somewhere
within a computer. This, admittedly, was in the dark days
before Windows.
Since then, I have been dragged kicking and
screaming into the computer age.
Subsequently, (but even before Windows) I've
watched an endless parade of "computer experts" selling books,
courses, seminars, etc. on the topic of how to make money on
the Internet.
In truth, none of these "experts" even
have a clue!
You see, every time a person visits your
website, it's called a "HIT." So, one of the big secrets the
experts promise to teach you is... how to get your website to
always be included in the top ten matches when someone uses a
search engine to look for something. These "experts" teach you
which "buzz words" and "catch phrases" are currently the most
frequent ones used on web searches.
It sickens me. Why? Because what they are
teaching you is, in effect, how to get a lot of uninterested
people to visit your site.
Say someone is searching for raspberry jam and
your website "expert" has taught you how to "trick" that
person into visiting your website... although... your website
is all about model airplanes. It's another "HIT" for you to
chalk up and getting a lot of "HITS" means you will make a lot
of money, right? WRONG! Here's the real definition of
"HITS":
How Idiots Track Success!
Imagine HITS this way: Let's say you sell model
airplanes and some scam artist sells you on the idea of buying
an expensive billboard on I-95. He says you're gonna make a
bundle because... so many people will see your billboard.
Sure. They'll see it for a microsecond as they
whiz past it at 70 mph. Even then, only about 1 out of
every 500,000 will have any interest in model airplanes.
(Plus, none of them will have time to read your message
anyway.) Thus, all that money you spent on that expensive
billboard... which got you all those "HITS"... will be good
for absolutely nothing. Nothing except giving you a big
deduction when you file your taxes.
Here's something else these "experts" teach
you: How to purchase "banner ads" on other websites so you can
increase traffic to your website. Why do they do this? So
you can sell banner ads on your website. It's like
the blind leading the blind. It's an endless loop which
reminds me of the stupidity of multi-level marketing.
Are There Real Ways
To Make Money With
A Website?
Yes, Virginia, there are some real ways
to make money with a website. Here's a little-known fact about
me: I, myself, have owned several commercial websites...
every one of which... has made a quiet, spectacular
profit.
How did I do it? It's easy.
And, after much deliberation, I've finally
decided to let the cat out of the bag to a few (very few) of
my Subscribers.
How will I do this? I'm glad you asked. I'm
going to hold a seminar on the 27th, 28th and 29th of June in
Los Angeles where I will reveal all of my little-known secrets
of creating an extremely profitable website. In other
words, if you attend this seminar, I will show you...
How To Make More Money
With A Website Than
Any Sane Person Can
Possibly Spend!
At my seminar, I'm going to teach you by
showing you. I am now in the process of creating, what I
honestly believe will be, by the end of this year... the
most famous... and... one of the most profitable
websites on the entire Internet. My new website will be
launched on the first day of the seminar (June 27th). And,
guess what?
The front page will be projected on a large
screen (which will be in front of the attendees) throughout
the seminar.
Why? Because... that front page will have a
counter on it which will show how many people are visiting
my website in real time. At first, there will be only a
trickle. Then dozens. Then hundreds. Then thousands!
The numbers will increase and increase... until... millions...
perhaps even tens of millions are visiting the site... over
and over... on a regular basis.
Those people won't be people I have "tricked"
to visit my website by using buzz words or catch phrases to
get me listed on the top ten matches of some search engine.
Nope. All the people who visit my website will know
exactly what they will find there... and... a nice, hefty
percentage of them will end up paying me thousands upon
thousands of dollars to purchase what is being marketed on
that website because...
I Will Be Promoting It By Using
A New (And Super Effective) Method...
Nobody Has Ever Used Before!
But, I'm not the only person who knows new ways
to promote a website. Here's part of a letter I recently
received:
Gary,
I am a long time follower of your newsletters
and other products. I have used what you have taught me and
created several business' on the internet that are currently
bringing in over 1.5 million dollars a year.
I started MTrader.com, Realitytrader.com as
well as several others. They are online daytrading and
SwingTrading chatrooms where we charge members 200.00 dollars
per month to learn and benefit from realtime stock pick calls
in the daytrading arena. We have migrated to offer CD ROM's,
Online Universities, Stock Scanning Software packages, Tape
series, etc.... We are currently in negotiations to sell
MTrade for upwards of 1.5 million dollars.
We have been featured in numerous media
publications and forums such as: CNNFN, CNBC, BusinessWeek,
TheStreet.com, Active Trader Magazine, LA Times, AP News,
Investors Business Daily, USA Today, Business News Network
Syndicated Radio, YAHOO finance Vision, Sage Online Chat,
Radio Wallstreet.com, OnlineTrading Expo speaker, Speaking
engagements at additional Expos and Seminars, Numerous Finance
Radio talk stations, numerous local and national newspapers,
Home Business Connection and more.
The point is, we are a force to be reckoned
with in the industry. I took three relatively unknown traders
and made them into the "perceived" experts in the field that
media is constantly after. There are tons of online chatrooms
centered around trading, but they come and go in droves.
Nobody has the key to the market, operate and promote these
types of business'. I do, and I took what I learned from you,
Jay and many others and adapted it to fit the ever changing
environment of Internet Marketing. Where others fail, I
succeed.
I have developed a "cookie cutter" type
methodology to start, promote and profitably run these types
of business'.
I specialize in starting these business' with a
very low start up cost. I started MTrader.com with less than
500 dollars and built it into a 3/4 of a million dollar
business, at almost NO expenses.
I believe I have the correct formula for this.
I am not approaching you to get you into this type of business
with me, but, my passion is with marketing. I have always
wanted to work with you and thought this might be a good
opportunity. Do you have any interest in joining me in a joint
venture, creating some product that teaches others to do
exactly what I have done?
I am NOT interested in creating a product that
is like the Internet Marketing trash on the net. What I am
talking about is taking apart, piece by piece what I have
done, by someone who is CURRENTLY doing it, THAT WORKS.
l
Lay out exactly what I did right, and wrong
l
What is currently working and what is not
l
How the link between PR and ebusiness is crucial
l
How to start up these internet chats, get the name out, get
the order, get the repeat order
l
Stay legal
l
Find out exactly what your competition is doing with a simple
trick and software package that is free
l
Why banners don't work, except one
l
How I sold one banner ad for 120K per year
l
How I worked a deal worth 18K per month with a broker and he
thanked me for it
l
Why you should offer a daily email for free
l
How to capture and create your most valuable asset, your
mailing list from every visitor who clicks your page
l
How I captured the biggest 5 competitors customer list in two
days, over the weekend (legal and they thanked me for it)
l
How one simple phone call allowed me to find out exact
marketing plans from 6 of my largest competitors
l
How I am in the process of selling one business for over 1.5
million dollars
l
How to get free advertising on the net
l
How an affiliate program is your most powerful marketing tool
l
Do it yourself PR with phenomenal results
l
Chatroom, how to set up, run and profit from them
I have a list of HOOKS that are phenomenal for
any marketing campaign. And you can imagine the follow on
products and sales from an initial lead product.
The list goes on and on. While the other
dot.coms are flaming out, my projects are rising stars. Should
you not be interested in working together, thanks anyway for
all you have taught me. My family and I appreciate it. Can you
let me know either way?
Please drop me an email with a contact number
or email where we can continue our talks if you are interested
in this.
Respectfully,
Jeff
Tappan
Wow! Was that a bitch of a letter or what? I
called Jeff as soon as I read it... and.. the story got even
more exciting! You see, Jeff Tappan is in the Navy. He heads
up a squadron of helicopter pilots... which means...
He Made His Millions Working Part-Time!
He's going to be at my seminar and I'm giving
him an entire day to tell you all his secrets. He's promised
to totally spill his guts. He'll reveal everything he
talked about in his letter to me... plus... much, much more.
After he finishes his presentation, we'll have
an uninhibited question and answer session where the attendees
can ask him any questions whatsoever.
The following day, I'll be taking the stage. By
that time, the number of visits to my website will be
skyrocketing. It's at this point I'll reveal in exact
detail how I created... and more importantly... how I promoted
my website. I guarantee... it will stun you!
Next, I'm going to create a website for every
attendee at the seminar which...
Will Be Up And Running
Before The Seminar Is Over!
I'll have some help with this. My son, Kevin,
is the top digital imaging expert in Los Angeles. He's truly
an "Alpha Geek." When the famous comedian, Sinbad, did his
special TV and Internet event from Aruba, he hired Kevin to go
with him as "insurance" just in case anything went wrong.
Also, my other son, Bond, and my "road dog"
buddy, Scott "Mongo" Haines who are not "Alpha
Geeks"... but... who are computer savvy... will "translate"
what the geeks are saying into plain English. They will do
this so the rest of us "normals" can understand this vital
information and put it to work.
But wait! What if you don't have a product to
sell or a website? Well, there's one type of product which is
perfect for selling on the web... and... there will be
a surprise "mystery" guest speaker to teach you how to create
your own truly "killer" website product...
In Just 14 Days...
Or Less!
Now, let's get to the best part of all:
Remember how last month's issue of my newsletter showed me
with all those celebrities? Want to know what I charged in
L.A. for my copywriting services? A mere $30,000.00 up front
(in advance)... plus... 5% of all gross sales!
The client was happy to pay that fee and, so
far, they've gotten 1,000 times their money's worth. What's
that have to do with the seminar? Again, I'm glad you asked.
My seminar price includes you receiving one full-blown
promotion... written by me... with no
5% of gross sales ever added to the price! Listen...
If You Are Going To Only One
Seminar During The Rest Of Your Life...
This Is The One You Must Attend!
Now, I'm going to break some hearts.
You see, I'm determined to make this
seminar the kind I've always wanted to do. It will be a
"Players Only" seminar... and... it will be the most expensive
seminar I've ever put on. Not only that, you can't pay
with a credit card. You've got to pay by check... and...
you've got to pay early. Plus, I want to talk with you
one-on-one via the phone before I agree to allow you to
attend.
I could charge a much lower price, get more
people to attend and end up making much more money. But, the
truth is, at this time, I'd rather give a seminar for 3
real players... than... 300 starry-eyed "wanna-be's."
If you want to come, it's gonna cost you a
staggering $11,970... and... I realize 99% of my Subscribers
can't afford to pay such an outrageous amount. I'm sorry about
that. I truly am. But damnit, this time I want do a
seminar where... every person in the room... is a
dyed-in-the-wool certified player... and... is already
a winner!
One more thing: Nobody gets to come to
this seminar for free. There will be no "comps" whatsoever.
And, right here and now, I want to write something which will
prevent a certain type of letter and phone call or fax. The
messages I don't want to deal with usually say something like
this:
"Gary, my name is Dickhead Jones and I've been
running a profitable website [which is a lie] for ten years.
If you'll let me come to your seminar comp'd for free, I'll be
glad to take a couple of hours and teach what I have learned
to all your attendees."
The answer is NO! NO! NO! Is there anything
about "NO" you don't understand? NO! Just plain, ol' NO!
Let me tell you something: I don't care how
much you "think" you know about creating a profitable
website... because...
You Don't Know Shit
Compared To What
Each Attendee At My Seminar
Is Going To Learn!
You want to come... you gotta pay.
Period.
|
Sincerely, |
|
|
|
Gary C. Halbert |
P.S. There is one extra thing about this
dealybop which, if you are thinking about coming, might
lighten your load a little...
All Paid Attendees Can
Bring One Extra Person...
At No Extra Cost!
So, if you truly are interested... and...
you truly are a player... then please call my office at
1-305-534-7577 and leave a message for Sally. Tell her the
best times I can return your call to give you the details,
answer any questions you may have... and... I can verify
you're the type of player who will benefit from attending. Of
course, you'll also have to leave your name and telephone
number.
If you have access to a fax machine,
that'll speed up my response time to you. All you have to do
is fax me at 1-352-861-1665 with your name,
telephone number and the best times for me to return your
call.
That's all folks.
Peace.
Copyright © 2002 Gary C. Halbert. All Rights
Reserved. |